Pink Ribbons, Inc.

Pink Ribbons, Inc. (2011)

Capitalizing on hope.

Run Time: 1h37m | Release: 11 Sep 2011

Genres: Documentary |

Budget: $900,000.00

Revenue: $25,000.00

Production Countries: United States of America, Canada

6.5 / 1010 Vote Count

Overview:

Breast cancer has become the poster child of corporate cause-related marketing campaigns. Countless women and men walk, bike, climb and shop for the cure. Each year, millions of dollars are raised in the name of breast cancer, but where does this money go and what does it actually achieve? Pink Ribbons, Inc. is a feature documentary that shows how the devastating reality of breast cancer, which marketing experts have labeled a "dream cause," becomes obfuscated by a shiny, pink story of success.

Cast Of - Pink Ribbons, Inc.

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